HubSpot SEO Certification Practice Test

True or False? The further away a page is from the homepage, the worse it is for that page's SEO.

1. True

2. False

The correct answer is: True

The statement is true because the distance of a page from the homepage often correlates with its visibility and importance within the website's hierarchy. In SEO, a well-structured website typically uses a clear hierarchy where the homepage links to primary pages, which in turn link to secondary pages. Pages that are deeper in this hierarchy may receive less internal linking, which can negatively impact their SEO performance. When pages are closer to the homepage, they are usually linked to more frequently and with greater importance, which helps search engines understand that these pages are significant. Additionally, pages further down in the structure might also receive fewer external backlinks, as they are not as visible to users. This results in lower traffic and less engagement, which are both critical factors for SEO. Search engines prioritize well-organized content that is easily accessible for users and crawlers alike. Therefore, a page's position in relation to the homepage can significantly influence its discoverability and ranking potential.