Which key performance indicator (KPI) is NOT commonly used to measure SEO success?

Employee satisfaction ratings are not commonly used to measure SEO success because they do not directly relate to website performance or search engine visibility. SEO focuses on metrics that reflect how well a website is optimized to attract and engage visitors from search engines.

On the other hand, organic traffic tracks the number of visitors arriving at a site through unpaid search results, offering a clear indication of SEO effectiveness. Keyword rankings are critical as they show how well a website is positioned in search engine results for specific queries, which directly influences organic traffic and visibility. Conversion rates indicate how effectively a website turns visitors into leads or customers, providing insight into both SEO performance and user experience. All these metrics are integral to understanding and improving SEO strategies, while employee satisfaction is more relevant to internal organizational health than SEO outcomes.